"The Coffee Philosophy";

Feel Confident, Energized and Excited about Your Life and Your Future.

What you think and what you believe is what will come true for you. Your thoughts create your life and business and increase capabilities.

Louise Hay (1926 - )


As an innate characteristic, creativity is not something mystical; it's an extension of what you already know or have experienced. Creativity has many forms of expression, but may be limited in how it is executed due to resources, be they natural or scientific. Or even limited by your mind! 


Not only is creativity limited, it is also defined differently on an individual basis. Thus, the language of creativity is imprecise. "Creative" is an everyday term, not a scientific one. However, science, machinery, technology and experience have enabled greater creativity in our daily lives and businesses not only in terms of production and sales but also in terms of increasing capabilities.


In 'On Liberty' (1859) John Stuart Mill (1806-1873) begins his meditations on the past as the source of creativity by citing the philosophical and social writings of the German thinker, Baron Wilhelm von Humboldt (1761-1835). In his chapter "On Individuaity", Mill focuses on Humboldt's claim that "originality" derives from the "individuality of power and development" which depends upon "the two requisites of freedom and variety of situations" allowing "individual vigour and manifold diversity" to manifest itself.


He agrees with Humboldt that individuality is to be highly prized. Mill's position is that individuals should not be expected merely to mimic the past and its greatness. Rather the greatest achievement for an individual according to him is to "use and interpret experience in his own way". Here the past serves as a point of inspiration, a sort of jumping off point for one's own deepest reflections. Mill indicates that the individual's task is to discern "what part of recorded experience is properly applicable to his own circumstances and character".


The past here is presented as an open field, a space in which creativity can be tempered rather than absolutely fixed and limited. Mill desires that individuals not be enslaved to custom. For Mill anyone who allows the world to choose one's path is merely following in "ape-like imitation". He indicates that culture is always in need of originality, of individuals who are capable of pointing out "new truths".



Friedrich Wilhelm Nietzsche (1844 - 1900) observes that without the pathos of difference instilled by the division between men (or women in modern times), there would have been no "craving for an ever widening set of differences within the soul itself", that is the development of enhancement.

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